Surfing the Hypegeist

This post is written as part of the Call for Papers over at ThenDig, looking at Zeitgeist in archaeological research and how to follow it, keep up with it, or create it. As will be clear from the previous posts on my blog, I am interested in using Mixed and Augmented Reality to aid in archaeological research. Augmented Reality (AR) is currently just over the ‘Peak of Inflated Expectations’ of the Gartner Hype Cycle meaning that it has been hailed previously as the next Big Thing, but has not quite lived up to the hype and so now needs a lot of work to make it a sustainable and useful technology – I have previously written about what this means in terms of archaeology here.

As I have just been awarded my PhD on the use of AR in archaeology I decided to write this post to give some brief reflections on what it has been like trying to surf the Hype Cycle, whilst still producing 85,000 words of scholarly research on the topic. Please check out the post on ThenDig that has some insightful comments from the the two peer reviewers –http://arf.berkeley.edu/then-dig/2014/03/zeitgeist-stuart-eve/. I have reproduced my text below:

Twitter is your enemy

Perhaps a controversial statement, but for one attempting to sit down and write intelligently about something that is currently the zeitgeist Twitter is not your friend. I don’t say this because of the many wasted hours of procrastination that goes into reading and obsessively checking a million and one tweets (although this is certainly true), I say it because when working on something at the bleeding edge of tech Twitter provides hundreds of teasing snippets of the amazing research that other people are doing. This isn’t just other researchers, but also companies and hackers who seem to have all the time (and money) in the world to make cool proof-of-concept videos. While initially amazing and a great source for early ideas and ways in which to give your research the ‘wow-factor’, it quickly becomes disheartening – seeing what other people are achieving whilst you are stuck still making sure your bibliography is formatted correctly. It provokes the need to be blogging/creating/making/hacking almost continually to keep up with everyone, and show that you are somehow simultaneously surfing the Hype Cycle. In my experience there is always going to be someone who has done it better so for anyone who wants to have a life outside of their research, my advice is keep your Twitter usage limited to finding new dubstep tracks and getting irate at the state of the world today.

Remember your roots

One of the key things to remember when using new tech is that no matter how deeply you immerse yourself in the tech world, when you emerge you need to convince other archaeologists that what you have been doing is useful. Archaeologists are notoriously wary of new technology and will be your biggest crtics – and this is A Good Thing. Every new digital method or gadget should only be developed to further archaeological method/theory and our knowledge of the past – not simply for wow-factor or as a result of a ride on a Hypegeist bandwagon. If it won’t work outside in the rain or you can’t convince a colleague of the usefulness of it without resorting to fancy videos or Prezis then don’t bother.

Every surfer loses a wave

Be prepared to fall off the wave, and watch other people riding. It is going to happen anyway and by being patient, sitting back and watching other people ride the wave you can learn just as much as you can by constantly doing. It is less tiring and often very much more rewarding. I have found that acknowledging you are always going to be behind the curve promotes a feeling of calm reflection that is vital for properly researching what you are doing, and gives you the knowledge to choose the right time to jump back on the crest.

Take your time

Whilst blogs are great for working through ideas, writing academically makes you consider every word and sentence and forces you to find other research that backs up or challenges your claims. As someone who researches new technology everyday, a digital detox is almost unheard of. However, taking the time to unplug everything, sit down and write the paper or thesis makes you critically examine everything you are saying or promoting with a clear unhindered perspective.

I am convinced this is the reason that baking is so zeitgiest at the moment. People are craving time away from the digital world to watch their sourdough grow and savouring the time it takes for a loaf to prove and bake puts you back in the real world. Sadly, however, they are tech-ifying sourdough too.

  1. No comments yet.

  1. No trackbacks yet.